The Meaning of CCM
As the methods by which website owners communicate with their visitors have grown, we became increasingly aware that our flagship product name, “BoldChat” was only partially descriptive of the technologies we sell and our customers use. But that’s only one reason we chose to launch BoldCCM as a better way to communicate our suite offerings which integrate live chat, click-to-call, email management, and remote control capabilities.
The second reason came from macro-market forces which continue to redefine how businesses interact with their customers. The dialogue generally revolves around convergence, integration, and single contact resolution (for both sales and support). We thought, therefore, that a new name – one that embraced this holistic view of customer interaction – was needed. BoldCCM was born.
CCM stands for:
Customer
Communication
Management
Two product offerings bear this name which means they both offer users the ability to interact with website visitors in multiple ways. You can learn more about these products and the benefits of integrated website communication management by following the link.